When Tech and Fashion Collide

Claire Han

Erin Winick and Emily Huber are entrepreneurs and fellow engineering classmates at the University of Florida who are both committed to encouraging kids to become interested in the STEM fields. They combined their interest for science, new technologies, and fashion to create jewelry inspired by science. Sci Chic, an online jewelry startup, was launched in October 2015.

Erin is the founder and CEO of Sci Chic. She manages most of the business and marketing plans. Emily is the chief technology officer and she oversees the technology involved in creating jewelry products. Sci Chic’s mission is to illuminate the fascinating side of the STEM fields by offering the concept of fashionable jewelry that represent science-related topics. For example, some of Sci Chic’s products include necklaces based on the trajectory of the Apollo 11 moon mission and earrings that represent the phases of the moon. Other products represent atoms, HTML code, suspension bridges and circuit boards. All of Sci Chic’s products are printed on two 3D printer, one of which Emily made herself.

Sci Chic’s products are not just about intersecting science and fashion. Emily said they want the jewelry to spark conversations. She want girls to be able to explain the science behind the pieces they are wearing. Erin and Emily are highly involved in outreach initiatives, and some of their profits go toward supporting that. In particular, Erin and Emily produce videos that educate budding engineers on 3D printing and engineering as a topic of study and a possible career path.

The pair want to eventually mass produce their jewelry, along with clothing and other items, that are inspired by all things technology. They also want to expand their outreach and keep producing educational material to showcase opportunities in 3D printing. The women plan to continue working on Sci Chic, no matter what their future jobs are. As entrepreneurs, Emily and Erin are using their love for technology to inspire kids, and especially girls, to become the next generation of inventors.